In creating Vitra's catalog, I prioritized key composition principles to ensure a visually appealing and cohesive design. Through balance, movement, rhythm, emphasis, contrast, pattern, and proportion, each page achieved harmony and engagement. Strategic use of layout, typography, and imagery guided the viewer's eye and emphasized important elements. The catalog's design showcased Vitra's products while reflecting the brand’s commitment to exceptional design. Overall, it offered a seamless browsing experience that invited readers to explore and appreciate Vitra's innovative furniture designs.
